Best Use of IT in a Footwear Retail Business Award 2011

Bells Shoes won this national award in February 2011 at the IFRA Footwear Awards. This recognises the investment we have made, both human resource and financially in our website 'bellsshoes.co.uk'

Overall, the award highlights our ecommerce presence (as a small independent footwear retailer) we have built up since we started in April 2007.

"We soon realised that to succeed as a transactional website the need to keep improving both look and functionality of the site is essential.  We wanted to provide service that would exceed customers expectations which has contributed to our success online.  We have a web team in place that have the drive and passion to make Bells Shoes Online a success.'

Ed Martin - Owner of Bells Shoes

Bells Shoes would like to thank Retail Technology RTL not only for the sponsorship of the award but for providing us with all our IT POS and Back Office requirements in terms of hardware, software and IT Support for several years.  Bells use Microsoft Dynamics RMS which is suitable for single and multi store environments allowing an add on for a webstore that links stock, sales and style data all supported by RTL.

Pictured: Ed Martin (Bells Shoes Online Owner), Eugenio Leijten (Executive Director RTL) and Amy Bradley (Bells Shoes Web Manager)